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Experient News Archives: March 2008 March 18, 2008 Experient Adds Four Strategic Sales Executives
Twinsburg, OH – Experient, the source for integrated meeting and event solutions, increases their sales power with the addition of strategic sales executives Joseph Ansay, Denise Marlow, Robin Murphy and Curt Zigler. “Strategic sales executives are a vital part of Experient. Through their knowledge and experience in the hospitality and events industries, they are able to attract valuable business and provide our clients with excellent, integrity-fueled service,” said Bill Reed, Experient senior vice president, strategic sales. “Joe, Denise, Robin and Curt each have a tremendous amount of skill, enthusiasm and commitment and I know their focus on helping our potential customers with solutions to their challenges will be a huge contribution to the Experient family.” Ansay brings almost 20 years of corporate travel industry involvement to Experient. His background includes business development, sales and marketing positions with Continental Airlines, Cornerstone Information Systems and Rosenbluth International. Based in Denver, Ansay is an active member of the Rocky Mountain Business Travel Association, the National Business Travel Association (NBTA) and Meeting Professionals International (MPI), Rocky Mountain Chapter. Marlow comes to Experient with experience in hotel management, travel counseling, meeting planning and sales. Prior to joining Experient she held corporate sales, meeting planning and travel consultant positions with American Express Travel. She has a marketing degree from Rutgers Business School and is a member of the American Marketing Association and MPI. Marlow is based in the New York metro area. Murphy is a veteran of the meetings and hospitality industry with experience in hotel management, housing, sales, information technology and meeting/convention planning with Hyatt Hotels and Wyndham Jade. She is a graduate of the University of Memphis and is a member of the Professional Convention Management Association (PCMA) and the American Society of Association Executives (ASAE). Murphy will be based in Dallas. Zigler has held multiple sales and customer service positions in the telecommunications, software and productions industries. He is a member of NBTA, Financial & Insurance Conference Planners and MPI. He serves on the Phoenix Awards Committee for the Georgia Chapter of MPI. Zigler is based in Atlanta. March 5, 2008 Experient Announces Suppliers of the Year
Twinsburg, OH – Experient, the source for integrated meeting and event solutions, recognized its top supplier partners on February 29 at the Experient EnVision annual conference in St. Louis. “Event management is a team effort,” said Scott Durkin, Experient vice president, partner development. “Experient is committed to providing unequaled service quality to our customers. Our efforts are made possible with the outstanding support and cooperation we enjoy from our supplier partners.” Experient recognized suppliers in three categories; Destination of the Year, Industry Supplier of the Year and Hotel Supplier of the Year. The award for Destination of 2007 went to Seattle Washington, as represented by the Seattle Convention and Visitors Bureau, the award for Hotel Supplier of 2007 went to Roxanne Townsend Corcoran of Omni Hotels and the award for Industry Supplier of 2007 went to Julie Greenspoon-Kelly with Destination St. Louis. Seattle Washington has consistently proven to be a strong, collaborative partner for Experient. Throughout 2007, the Seattle Convention and Visitors Bureau created a wonderfully cooperative community for multiple Experient clients, said Durkin. Roxanne Townsend was a huge advocate of Experient in 2007, said Durkin. As an important contact with Omni Hotels, Townsend works collaboratively to help find excellent properties for Experient clients, always striving to understand what is needed and provide a solution before the deadline. Destination St. Louis’ expertise on transportation, tour services and special events makes them an especially valuable partner, said Durkin. They provided excellent service, prompt responses and knowledgeable support to several Experient clients he added. The supplier of the year awards are given to representatives that have made an extraordinary contribution to Experient and the success of Experient clients, displayed outstanding character and integrity and shared in the Experient vision of continuing to perfect the event experience through continued excellence. Top suppliers in 2005 and 2006 included Maria Grasso and Philomena Petro, CMP of the Philadelphia Convention & Visitors Bureau; Karen Holt of Gaylord Hotels, Tim Dyer of Davis AV; Rick Nelson with Hilton Sales Worldwide; Margo Choquette of Sheraton New Orleans; David Gauthreaux of Freeman; Merill Weyland of TECH Rentals, Inc.; Kathy Turns of Hello Florida; Lorie Lambert of Marriott International; Marty Kamrada of Disney’s Coronado Springs Resort; Dan Jones of Hyatt Hotels & Resorts and Chris Williams of Pointe Hilton Tapatio Cliffs & Squaw Peak. A high resolution version of the above picture can be downloaded at: March 4, 2008 Best Practices in Strategic Meetings Management New Study Finds the Management of the Meetings and Events Highly Fragmented; Leveraging Procurement Practices Benefits Management of Strategic Meetings Spend Strategic meetings management is a multi-million dollar category of enterprise spend. Often referred to as MICE (Meetings, Incentives, Conferences and Exhibitions), this category has been seen as a secondary concern to most enterprises, even though the average spend on meetings and events has increased by nearly $2 million over the last year. According to a new study published by Aberdeen, a Harte-Hanks Company (NYSE: HHS), top-performing enterprises are achieving generous cost savings and increasing compliance to corporate polices by utilizing technology and unique strategies to manage their meetings and events programs. The "Strategic Meetings Management" report finds that meetings and events spend is a category that deserves immediate executive attention. Management for meetings and events is plagued by decentralized program management, as 44% of enterprises' meetings and events management responsibilities are shared across the organization. By utilizing meetings management technology and leveraging the skills and practices of procurement, Best-in-Class enterprises have achieved outstanding results: -- An 89% compliance rate to corporate policies for meetings and events -- 11.4% cost savings on all meetings and events spend "By utilizing meetings management technology and establishing a collaborative relationship between meetings and event planners and procurement, Best-in-Class enterprises are achieving better policy compliance and higher rates of cost savings," said Andrew Bartolini, vice president, Aberdeen. "These corporate meetings and events management leaders are using successfully using procurement strategies to improve program performance." "Top-performing organizations place 41% of their meetings spend through a formal sourcing process," added William Browning III, research analyst Aberdeen. "The Best-in-Class are doing a much better job aggregating their spend and leveraging their buying power on lodging, air and travel." To reach the level of performance of Best-in-Class organizations for effective meetings and events management, Aberdeen recommends that enterprises undertake the following actions: -- Develop a proper meetings and events approval process -- Implement a formal sourcing process for meetings and events -- Build a preferred supplier program for meetings and events A complimentary copy of this report is made available due in part by the following underwriters: American Express, CVent, Experient, Maritz, StarCite, and Visa. Aberdeen collaborated with the National Business Travel Association (NBTA) as a publication and data collection partner for this report. To obtain a complimentary copy of the report, visit: http://www.aberdeen.com/link/sponsor.asp?cid=4633. About Aberdeen Group, a Harte-Hanks Company Aberdeen is a leading provider of fact-based research and market intelligence that delivers demonstrable results. Having benchmarked more than 30,000 companies in the past two years, Aberdeen is uniquely positioned to educate users to action: driving market awareness, creating demand, enabling sales, and delivering meaningful return-on-investment analysis. As the trusted advisor to the global technology markets, corporations turn to Aberdeen™ for insights that drive decisions. As a Harte-Hanks Company, Aberdeen plays a key role of putting content in context for the global direct and targeted marketing company. Aberdeen's analytical and independent view of the "customer optimization" process of Harte-Hanks (Information - Opportunity - Insight - Engagement - Interaction) extends the client value and accentuates the strategic role Harte-Hanks brings to the market. For additional information, visit Aberdeen http://www.aberdeen.com or call (617) 723-7890, or to learn more about Harte-Hanks, call (800) 456-9748 or go to http://www.harte-hanks.com. © 2008 Aberdeen Group, Inc., a Harte-Hanks Company 260 Franklin Street Media Contact: Andrew Bartolini William Browning III
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