LeadInsight™ in-booth attendee tracking

Increase your Exhibitors’ ROI with Experient LeadInsight

Now for the first time, you’ll gain increased satisfaction from your largest exhibitors as they increase their ROI by easily capturing, tracking, and measuring attendee traffic and visitor behavior in each area of their booth.

LeadInsight uses the latest RFID technology to collect and report valuable insights that are otherwise unattainable and help your large exhibitors to identify additional revenue opportunities. LeadInsight enables them to:

• Thoroughly understand attendees’ interests and preferences, even if the exhibitor did not speak to the visitor.
• Track booth visits and durations by product area, allowing them to identify additional “lead potential.”
• View reports by select demographics and compare demographics vs. visit time and interests.

Two optional features will also help your exhibitors to increase their booth traffic and improve their in-booth marketing.

• Smart Notification allows exhibitors to be alerted when a predetermined VIP prospect enters their booth
• Smart Signage captures the attendee’s attention by personalizing video screen content to their interests

As a show organizer, you can use LeadInsight to:

• Understand booth and show floor traffic better
• Track exhibit floor entrances and capture attendee duration on show floor
• Extend the technology to session rooms and keynotes

LeadInsight is the newest member of Experient Exhibitor Services solutions, which also include our industry-leading ExpoCard™ lead management systems which integrate seamlessly with any registration system.

Click here or image at right to download pdf with more details.