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CAPTURE
Lead Retrieval: ExpoCard® Connect Universal Lead Retrieval Software
Save time, produce high-quality leads and import them into your CRM system with ExpoCard Connect, the universal lead retrieval solution that can be configured to work at any event. Our best-in-class lead retrieval technology, running on platforms such as PC, Pocket PC or Windows Mobile, captures and qualifies leads at any tradeshow or other face-to-face marketing event, whether Experient is the official registration and lead retrieval supplier of the event or not.
Qualify all leads from any event with your custom business criteria
- Incorporate pre-event marketing data into your lead retrieval device through VIP lookup capability.
- Gather leads using standardized, targeted qualification questions
- Divide those with genuine purchasing authority and intent from shoppers
- Work with any PC on the show floor even those being used for presentations
Create smart "branching" for different lines of qualification
- Automatically rank, categorize and value your leads from any tradeshow
- Reduce overall costs: no need to recreate qualification process for every event
Immediately assign leads to sales force for follow-up
- Export ranked and categorized leads in a wide variety of file formats
- Easily integrate prioritized leads into your CRM system
- Salesforce.com users can automatically import pre-, during- and post-event leads directly into Salesforce.com with access to Lead Import for AppExchange with Anysource
- Focus on leads that will be most profitable
- Measure projected, pipeline and actual revenue from your marketing efforts
If you are using Salesforce.com for your CRM system and have an internet connection in your booth, your leads will automatically go into your system in real time with duplications eliminated. If you exhibit at a large number of shows, gather large quantities of leads and do not use Salesforce.com, ask us about creating a real-time application for your CRM system.
Want to learn more? Click on the link below for a personalized demo to see ExpoCard Connect in action and get our latest whitepaper, “Drive Higher Sales Conversions: Ask the Right Questions During Lead Capture.”
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