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Volume 2 Issue 1           February 14, 2008

Experient: THE source for integrated meeting and event solutions

Attendee Management

Event Logistics

Exhibition Services

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Where to Find Us – Tradeshow Participation

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We want to hear from you! Share your own tips and tricks for that perfect event, something funny or outright crazy that happened at a meeting or event that you attended, or just feedback for us on how we’re doing. Give it to us, we can take it. Chances are we’ll use your story in an upcoming issue.  

EventROI@Experient-inc.com

ABOUT OUR SPONSORS

This issue of EventROI brought to you by

Canadian Tourism Commission  

and

SMG Convention & Exposition Venues 

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Lisa Zastawnik, CPS
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lisa.zastawnik@experient-inc.com

©2008. Experient
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IN THIS ISSUE

·      Tips for Handling and Marketing to International Attendees

·      Green Tip

·      World Series vs. Convention: Who lets the bucks out?

·      Using Music at Events

 

Tips for Handling and Marketing to International Attendees

 

Whether it's in Houston or Helsinki, a successful gathering of global attendees can largely rest on a meeting planner's ability to keep up with international protocols and travel standards.

 

Click here for five tips that every planner of multicultural meetings needs to know and here for another great checklist about how to market your global meetings.

 

Five Tips: http://ct.pbinews.com/rd/cts?d=244-17104-699-35143-962-943245-0-0-0-1

Checklist: http://ct.pbinews.com/rd/cts?d=244-17104-699-35143-962-943246-0-0-0-1

 

World Series vs. Convention:
Who Lets the Bucks Out?

 

Baseball's World Series is good for civic pride, but dollar for dollar, does not hold a candle to a radiologist’s convention.

(from the October 2007 issue of Conde Nast Portfolio magazine)

 

Visitors bureaus love to trumpet the benefits a World Series brings to the local economy. But stack up the funds generated by the fall classic against those from a tradeshow...and guess which one strikes out.  The reason:  Most buyers of these hot tickets already live in the area, so the money they spend would have been funneled into the local economy anyway.  For example, let's compare the World Series in 2005 that pitted the White Sox against the Astros:

 

·         White Sox vs. Astros--$20 Million

·         Radiological Society of North America--$112 Million and 22,300 hotel rooms on peak night

·         Printing and Converting Convention--$130 Million; 62,000 people from 100 countries converged on McCormick Place

 

Note:  Estimates are from economic groups and city or event officials.

 

Green Tip

The website www.changethemargins.com is calling for desktop printer owners everywhere to take the simple step of changing their margins from the current luxurious standard 1.25 inches to a more modest .75 inches. It may sound like a small change, but if everyone in the nation did it, we’d save a little less than a Rhode Island’s worth of trees every year.

Consider changing the margins on your own printers at work and at home. To read more on this topic click here or copy and paste the following into a web browser: http://www.dailygood.org/more.php?n=3224

Using Music at Events

Dethroning the royalty issues around music licenses can be tricky. Even playing recorded “background music” as people file into a general session can cause you to run afoul of licensing requirements. Read here to find out how to turn down music copyright infringement.

http://www.mimegasite.com/mimegasite/search/article_display.jsp?vnu_content_id=1003697054