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Volume 4 - Issue 2 |
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February,2010 |
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ABOUT THIS NEWSLETTER Material in the pages contained herein is the intellectual property of Experient and may not otherwise be copied, modified, distributed, reproduced or reused without the express written permission of Experient. This newsletter is sent in compliance with existing legislation and cannot be considered spam as long as recipients are provided with the means to be removed from further transmissions. To unsubscribe click here or send a blank e-mail message to EventROI@experient-inc.com with “unsubscribe” in the subject line. For additional information regarding EventROI please contact: Lisa Zastawnik, CPS ©2010. Experient Put your two cents in on this topic or any of this issues’ articles at http://eventroi.ning.com/ |
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Valentine to a Meeting Professional Silver Lining in a Downward Cycle for Careers? Jeff Price, New Experient President & CEO An Encouraging End to a Discouraging Year Not Invented Here: RSNA Bistro Concept Bonds Buyers and Sellers So Many Meetings and Events. So Little Staff. She’s first one in and last to leave, her mark is everywhere. But like a watchful angel, we seldom know she’s there. Attendees join the breakfast line and fill their cups with brew… While scarfing down the rolls and fruit, all ordered by guess who? The chairs are set, the handouts done, huge signs all point the way To breakout rooms, exhibit halls and sponsors of the day. She gets the luncheon served on time; presets the cheesecake too. So when the program runs too long, the meal still ends on cue. Convention done, the client smiles, attendees leave the hall. Another for the record books, and yes, she planned it all. The first one in and last to leave, as it that’s some big news. Forever calm and smiling through – thank God for comfy shoes! We’ve used the female pronoun throughout this love decree, But sometimes (as you’ve not doubt found), that meeting pro’s a he.
The current economic situation provides an opportunity for event planners to move up the table: “Shrinking budgets, as well as a greater emphasis on the accountability and justification for meetings, has meant that planners are focusing more on ROI. But another notable trend, partly pushed by the ROI factor, is the emphasis for planners to be a part of the structure and content of a meeting—to see that the right information is being effectively delivered in the most engaging way for all participants.” To read the full article click here or copy and paste the URL to a web browser: http://smartmeetings.com/issues/november-2009/articles/in-front-of-the-curve
Jeff Price, most recently Executive Vice President and COO of Freeman, is Experient’s new Chief Executive Officer. Jeff is a past chairman of IAEE’s board of directors and served on multiple industry advisory boards. Click here to read the press release: http://www.experient-inc.com/news/archives/10_02_09.html
The post-event buzz from year-ending Holiday Showcase tells a broader, ongoing tale of event participation and the value of face-to-face meetings. To read the full article click here or copy and paste the URL to a web browser:http://www.mimegasite.com/mimegasite/destination_guide/midwest/article_display.jsp?
Looking for a great new way to keep aisle density up during meal times? Experient client Radiological Society of North America used an innovative way to keep attendees on the show floor during lunch. Click here to read how they did it:
http://www.tradeshowweek.com/article/CA6713896.html? You’ve recently cut back on how many people you have to plan and manage all of your meetings and events. Or maybe the number of meetings and events you handle has increased. In any case, you’re faced with doing as much or more with less. Less people, less budget, less time. It’s time to look at outsourcing some or all of your meeting and event planning. To read how Sage Group successfully outsourced, click here or copy and paste the URL to a web browser: http://www.experient-inc.com/solution/publications/case-studies/cs_2_SAGE.pdf |
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Volume Six: 2012Volume Five: 2011Issue 1 | Issue 2 | Issue 3 | Issue 4 | Issue 5 | Issue 6 | Issue 7 | Issue 8 | Issue 9 | Issue 10 | Issue 11 | Issue 12 Volume Four: 2010Issue 1 | Issue 2 | Issue 3 | Issue 4 | Issue 5 | Issue 6 | Issue 7 | Issue 8 | Issue 9 | Issue 10 | issue 11 Volume Three: 2009Issue 1 | Issue 2 | Issue 3 | Issue 4 | Issue 5 | Issue 6 Volume Two: 2008Issue 1 | Issue 2 | Issue 3 | Issue 4 | Issue 5 | Issue 6 Volume One: 2007Issue 1 | Issue 2 | Issue 3 | Issue 4 | Issue 5 | Issue 6 |